August 29-08-2017


Taronga Centre
Bradley's Head Road, Mosman, NSW 2088 AUSTRALIA

Down Under Dreaming : Sydney Edition / a salesforce community led event

Standing on the shoulders of Midwest Dreamin’ and the worldwide community events that have followed, the Salesforce Sydney User Groups have created a signature experience to inspire and enable those in the local Salesforce Community.

We will be featuring international keynotes with speakers such as Peter Coffee (Salesforce VP for Strategic Research), Erica Kuhl (Salesforce VP Community), local author Andrew O’Keeffe (Hard Wired Humans) as well as dedicated Administrator and Developer tracks.

Register now for this great opportunity to share knowledge and network with the greater Salesforce community.

Save the date and plan to stay late for drinks and canapes over sunset.

Salesforce Users Community Group Sydney

Event Speakers / meet with the speakers

Peter Coffee

VP for Strategic Research

Peter joined Salesforce as its first Head of Platform Research in 2007 after spending eighteen years as a technology analyst. During

Erica Kuhl

Vice President, Community

Erica is the VP of Community at Salesforce responsible for a 2.5 million member online community and Advocacy programs. Erica started

Andrew O’Keefe

Author of Hardwired Humans and The Boss

Andrew O’Keeffe is the author of Hardwired Humans and The Boss, and is an associate of three of Australia’s leading business schools.

Vamsi Krishna

Salesforce MVP / Developer / Architect

Salesforce MVP / Developer / Architect @ Techforce Services | co-organiser Sydney Salesforce Developer Group | Stackexchange contributor

Steven Herod

Salesforce Practice Capability Lead and Certified Technical Architect

Steven Herod holds 19 Salesforce Certifications, including CTA, helped write the Developer II exam, hosts a podcast about Salesforce Development called

Ashley comes from a frontend dev background and started integrating custom UIs into Salesforce implementations about 2 years ago. The go

Jeff Grosse

Salesforce Service Cloud Practice Lead

Working with Salesforce for 13 years, I've been a Salesforce blogger, admin, consultant, and solution architect. I've been a Salesforce MVP

Kris is a MVP and founder of the Salesforce App Partner User Group in New York. As a consultant, Kris

Matt is a software engineer, developer, and hacker who specialises in the platform. Matt is at the top of his

Registration / Expo Open

Keynotes – Shift Happens / Creating the Ohana Economy

Morning Tea

Admin Session 1 : Be where your customers are and serve them well using LiveMessage

Dev Session 1 : Thinking like an Architect

Admin Session 2 : Introduction to code concepts

Dev Session 2 : Lightning Components – whats next. Base components, Data Service, Testing Service


Admin Session 3 : Data Management and getting great ROI on your Salesforce investment

Dev Session 3 : Using Salesforce with Rasperry Pi to build Beercloud

Admin Session 4 : Discussion Panel

Dev Session 4 : Using Lightning Connect and Lightning Data Service to work with external data

Admin Session 5 : User Adoption with continuous feedback loop and development / How to turn a Salesforce Detractor into a Salesforce Promotor

Dev Session 5 : IOT, Challenges of B2C on Salesforce, iBeacon

Late Break

Locknote & Demo Jam : Hardwired Humans


Sponsors / kangaroo

Breadwinner - Down Under Dreaming
Parvero - Down Under Dreaming

Sponsors / emu

Down Under Dreaming CloudSense Logo
Down Under Dreaming - FinancialForce
Down Under Dreaming - Natterbox
Down Under Dreaming - SaaSfocus

Sponsors / koala

Down Under Dreaming Auto Rabit Logo
Down Under Dreaming Conga Logo
Down Under Dreaming - Dashcord Logo
Down Under Dreaming - DocuSign
Down Under Dreaming - Newvoicemedia Logo
Seismic Logo

Sponsors / demo jam

Breadwinner - Down Under Dreaming
Down Under Dreaming Conga Logo
Down Under Dreaming - Dashcord Logo
Down Under Dreaming - FinancialForce
Down Under Dreaming - Natterbox
Seismic Logo

Sponsors / experience

Down Under Dreaming - DataColada
Sponsoring Lanyards
Down Under Dreaming Sponsor Elements Cloud Logo
Animal Encounters
nVision - Down Under Dreaming
Sponsoring Headshots
talentforce - Down Under Dreaming
Sponsoring Headshots
Sponsoring Drinks
Sponsoring Coffee

A Salesforce event created by the community for the community

Event Price list / book early and save



Last Minute



Taronga Centre

Bradley’s Head Road,
(02) 9969 2777

Get Directions

Getting Here / use your best method of travel

We strongly recommend arriving by ferry, not only is it quick and convenient, it’s a beautiful way to start the day! We are exploring coach options for after the event, but guests can also depart via ferry, bus and Uber/taxi.

Direct Ferries

Departs Circular Quay Arrives Taronga Zoo Wharf
7:48am 8:09am
8:18am 8:44am
8:50am 9:02am

Ferries continue to run at 30 minute intervals through the day.

We are working with Taronga Zoo to start the Sky Safari (Cable Car) service earlier to meet the ferry. If this is not possible or there are high winds on the day and the service can’t operate, bus service 238 meets arriving ferries at the wharf and travels to the front entrance of the zoo in minutes.

Sydney Ferries To Down Under Dreaming
Bus To Down Under Dreaming

Bus Service

247 Taronga Zoo Wynyard, CBD
247 Taronga Zoo Mosman Junction
227 Mosman Junction Milsons Point


Opal Cards

Don’t forget you’ll need an Opal Card to travel on the bus or ferry – find where to buy an Opal Card here

Plan your trip with Trip Planner


Parking is available at the zoo. Entry to the car park is from Bradleys Head Road. The car park day rate is $19.


Coffee, tea and light refreshments will be available during registration and breaks.

Lunch will be provided between 1-2.

Drinks and canapes to close the day.

Disabled Access

Disables access is available and easily accessible.

Contact Us / get involved as a speaker or sponsor

[contact-form-7 id=”1221″]

Get involved
Are you willing to inspire and/or educate? We are looking for additional speakers from the community.

Send us your session ideas or register your interest to sponsor at [email protected]

Down Under Dreaming 2017 - Sydney